Hey there, everyone!

I'm the founder and creative director of the streetwear brand “VOGUELOVER-BORNDEADFIT”. Today, I want to share with you my story, the story of this brand, and what BORNDEADFIT truly means, so you can decide if it resonates with you.

Reflecting back, I've never been one to follow the conventional path, and this brand is the natural result of that mindset.

"From the beginning, my mother pushed me into the arts. I've always had this inner drive to create. I loved building things and spent my childhood drawing endlessly."

Though it wasn't entirely what my parents intended, I naturally gravitated towards graffiti. By the age of 14, I swapped my canvas for city walls and trains. When the walls came down, it became an unregulated playground—perfect for a young artist like me.

"Later on, I discovered a deep passion for music. I played in numerous Black Metal/Death Metal and Hardcore bands and even ran my own music studio. I traveled the world, caring little for money, because, to me, it didn't matter."

"I started ‘VOGUELOVER-BORNDEADFIT’ to express my creativity and make a living from it. I wanted to create the greatest streetwear brand that embodied my style, my aesthetic, and reflected my cultural background. I am incredibly proud and grateful to say that in recent years, we've collaborated with some of the world's greatest artists who feel and understand our vision, our sense of humor, and the themes we want to showcase."

Our vision now is to spread the word about this brand as far as possible, encouraging like-minded individuals to do their own thing, forge their own path, and live a life that reflects their own rules and values. We want to help you break free from societal norms and expectations, and embrace your true self.

Because it's your life, you make the rules, and you need to make the most of it.

That’s the spirit and story of “VOGUELOVER-BORNDEADFIT”.

We'd love to hear from you, contact us at:
Service email: service@mail.voguelover.com.